List management: 5 best practices to maintaining a profitable list

Jennie Wright 

There’s a purpose behind your list-building efforts. Whether it’s gaining an engaged audience, attracting clients, increasing sales, or marketing your next summit, I hope there’s a purpose behind

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My marketing tech stack: an overview of my daily tools and resources

Jennie Wright 

Every professional has a set of tools they use in their business. I’m no different. As a marketing professional, I have what I call my marketing tech stack.

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Know and stay ahead of your business numbers

Jennie Wright 

Your business numbers. You either hate them or love them, with very few people being somewhere in the middle. I know they can become overwhelming. That’s why I

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How to snag last-minute subscribers in the week leading up to your event

Jennie Wright 

It’s finally happening. Your event is only a week away. Congrats. If you’re wondering if you can still snag some last-minute subscribers, the answer is yes. I know

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How To Create Summit Sponsorship Packages That Work

Jennie Wright 

Launching a summit can transform your business in many ways, from increasing revenue to providing global exposure and expert status to industry connections. Securing sponsorships for your summit

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How to fall in love with your work and never hate your business

Jennie Wright 

You’ve worked hard to make your business what it is. Of course, you love it. You also hate your business at times. It’s nature. Businesses are like relationships.

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How to convert leads into sales in six steps

Jennie Wright 

There’s a reason we chase leads. After all the nice things about changing the world are said and done, entrepreneurs want to convert leads into sales. Today I’m

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4 Critical Decisions To Make When Planning an Online Summit

Jennie Wright 

So you want to host a summit. Awesome!  But are you willing to put the work in? You already know that a summit is an incredible way to

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Business templates I use to streamline repetitive tasks

Jennie Wright 

There’ll always be repetitive tasks in your business. Whether it’s onboarding emails to new clients, messages welcoming people to webinars, or podcast pitches, you’re taking up too much

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An online summit expert or event templates – which one is right for you

Jennie Wright 

You’re doing it – you’re going to add loads of great leads into your list with an online summit. And what’s more… you’ve decided you want to go

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