Promoting Multiple Events? My Advice is Don’t Do It

Your sphere of influence has finally reached the heights you’ve always wished for. You’re scheduled to speak at three separate summits in the same week. You’re now promoting

Read More

Online Event Promotion: How to Get Experts to Share Your Event

You’ve managed to put together an event. You even have experts coming in. Good job, congrats. It’s now event promotion time. You probably selected your experts for two

Read More

Lessons Learned From a Successful Summit

I recently hosted a successful summit called the Grow & Profit Online Summit a few months ago. I’ve been organizing successful summits for more than eight years. Today,

Read More

Stressful Launches Are Affecting You And Those Around You

I’ve realized the final couple of weeks leading up to a summit are not easy for me. And when I’m faced with stressful launches, it affects me and

Read More

List management: 5 best practices to maintaining a profitable list

There’s a purpose behind your list-building efforts. Whether it’s gaining an engaged audience, attracting clients, increasing sales, or marketing your next summit, I hope there’s a purpose behind

Read More

My marketing tech stack: an overview of my daily tools and resources

Every professional has a set of tools they use in their business. I’m no different. As a marketing professional, I have what I call my marketing tech stack.

Read More

Know and stay ahead of your business numbers

Your business numbers. You either hate them or love them, with very few people being somewhere in the middle. I know they can become overwhelming. That’s why I

Read More

How to snag last-minute subscribers in the week leading up to your event

It’s finally happening. Your event is only a week away. Congrats. If you’re wondering if you can still snag some last-minute subscribers, the answer is yes. I know

Read More

How to convert leads into sales in six steps

There’s a reason we chase leads. After all the nice things about changing the world are said and done, entrepreneurs want to convert leads into sales. Today I’m

Read More

Business templates I use to streamline repetitive tasks

There’ll always be repetitive tasks in your business. Whether it’s onboarding emails to new clients, messages welcoming people to webinars, or podcast pitches, you’re taking up too much

Read More